The Shires Magazine has been developed to offer the people of Warwickshire and Leicestershire
an exclusive and inspirational read that will reflect their values, interests and requirements.

Our target market is distinctive in its fundamental aim to insist on high
standards in every aspect of life.
They never exhaust from looking for style and individuality.
This is evident in the cars they drive, where they live, the clothes they wear, where they eat
and the leisure activities they pursue.
Thus we aim to inspire and arouse with our exciting features which will be sure
to absorb and captivate each readers interest.

Our target audience are Category One wealthy achievers:
Affluent mature professionals
Residents of commuter belt villages and towns
Work in middle management positions
Affluent Greys:
Older affluent professionals
Farming communities
Semi-retired
Mature couples
Flourishing Families:
Larger families in prosperous suburbs
Well-off working families with mortgages
Larger families and houses in rural areas

CIRCULATION = 14,000
READERSHIP = 42,000


The Shires Magazine is mailed directly throughout affluent areas of
Leicestershire and Warwickshire.
Our circulation areas have been verified by Acorn Targeting.
A CACI Demographic Database has been used to identify the affluent areas for distribution.
The Shires Magazine is also placed in a select few superstores throughout the nominated areas.